South Africa has a layered history of independent & underground publication design.

Colophon is an attempt to create an online resource that makes a large number of alternative and experimental print media from South Africa available to the publice. The brief tasked us to produce a complete corporate identity, packaging and storage collateral, and a website with an e-commerce platform. The tone of voice had to be sombre yet conceptual, and the branding had to speak to audiences of all ages.

Brand
Colophon
Year
2019
Insight & Concept
  • An archive is a cultural custodian.
  • Colophons were the original brands.
  • Brands have a responsibility to support culture.
Deliverables
  • Branding
  • Strategy
  • Graphic Design
  • Web Design
  • Social Media
  • E-Commerce
 
 
 
 
 
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1

Colophon – The South African Independent & Underground Publication Archive.

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Logotype

Colophon_Logotype_Dark
Colophon_Logotype_Light

Logomark

Colophon_Logomark_Dark
Colophon_Logomark_Light

Logo combined

Colophon_Logo_Combined_Dark
Colophon_Logo_Combined_Light

Colours

Primary Cool

#88cdab

Secondary Warm

#f4876c

Nuetral Midtone

#7f7b74

Secondary Dark

#2d2c29

Secondary Cool

#90d3d6

Primary Warm

#c62a41

Primary Light

#eeece7

Primary Dark

#4c555e

Typography for web

Montserrat

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

a b c d e f g h i j k l m n o p q r s t u v w x y z

Domine

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

a b c d e f g h i j k l m n o p q r s t u v w x y z

Colophon_Website_Scene_1

Typography for print

Gotham

Colophon_Main_Font

Plantin MT Std

Colophon_Seconary_Font
Colophon_Print_Proof_Font_Speciman

As an archive, many printed elements are required. Anything from cataloguing and labelling, to storing and packaging.

We designed everything, including archival tissue paper, wrapping, various labels, packaging tape, and stationary.